Dr. Pixie McKenna boasts a long list of achievements under her belt – from working as a GP, to co-hosting Channel 4’s “Embarrassing Bodies”, and remaining a coveted speaker in women’s health. Her latest venture involves a problem that affects many: bladder weakness. We’ve obtained an exclusive interview with her, so read on…
1. Why are you fronting this campaign with INNOVO®?
1 in 3 women suffer with bladder weakness, making it more common than hay fever, yet there are still so many women out there who are too embarrassed to talk about it and are suffering in silence. Their confidence has been left destroyed, with 1 in 10 women rearranging holiday plans or cancelling completely to avoid those little leaks in public. Holidays should be a time they can look forward to and enjoy! Women need to be aware that there are things out there that can help. Innovotherapy not only treats the symptoms, it also tackles the root cause of the problem.
2. What do you think the secret is to body confidence?
That’s the million-dollar question, but I always advise that it’s important to be happy and healthy on the inside. By investing in ourselves from the inside we can achieve greater body confidence on the outside. Bladder weakness is caused by a weak pelvic floor, it is often an internal problem that can have a huge outward impact, in particular where confidence is concerned. Treating this issue can help women reclaim their lives and their body confidence. Focussing on our outer appearance can often act simply as a plaster for temporarily concealing deeper issues.
3. What advice would you give women feeling embarrassed about urinary incontinence?
Go to your doctor and speak up! The pelvic floor strengthening impact of Innovotherapy might be the solution you have been searching for. This clinically proven technology could put an end to your suffering and embarrassment. 93% of users of Innovotherapy found a significant improvement after just 4 weeks of use. Women are spending over £420 a year on pads to conceal the problem. Interventions such as Innovotherapy can help correct the problem.
4. Do you think wearing an incontinence pad is why women are worried about their summer holiday?
It’s a primary reason, yes – an incontinence pad could make women feel uncomfortable in a swimsuit or bikini, and this may restrict how much time they spend in the sun or playing with their children in the pool. Two fifths (36%) will not go swimming when on holiday if they had to wear an incontinence pad. However, they are also worried about being caught short when out and about in unfamiliar surroundings and worry about having sex.
5. Why do women feel they can’t have sex with a partner when they are on holiday?
1 in 10 women who suffer from bladder weakness admit that they would be anxious about having sex when on holiday. Bladder weakness can cause leakage during sex, and therefore many women choose to avoid intimate situations altogether to avoid the embarrassment and anxiety it can cause.
6. What does the perfect summer holiday look like to you?
Total relaxation and shut off from reality, that for me is the ultimate holiday. Throw in family and friends and some evening entertainment and I easily unwind!
7. Where are you going on holiday this year?
I normally holiday on the south west coast of Ireland in a little village where there’s lots of sea, a little sun and no internet connection. I swap my work clothes for a wet suit and re-boot!
8. What three things do you always pack in your suitcase?
A note pad because holiday time is when I conceive my best ideas! A wet suit as I spend all my time in the water and an emergency pair of high heels because as much and all as I like to get down with nature, it’s nice to get glammed up as the evening closes in!
9. How do you prepare for a summer holiday?
I must confess to never preparing for anything, I’m totally chaotic and a nightmare to holiday with! I do, however, try to get a bit fitter the month before I fly, so I double up on my running and remove carbs from my diet. Other than that, it’s a last-minute pile in of everything but the kitchen sink…just in case.
10. What do you have planned once the summer is over?
I’m putting the finishing touches to an Irish documentary about Sleep…something I don’t get enough of! I’ve got a book to finish (write, rather than read!) before I go on holiday so I will be glued to my seat for the next month!