Be More You

Gemma Dietrich for Max Factor

From July 18-22, consumers will be in with a chance to win a Max Factor Colour Elixir Lipstick with their name engraved onto the beautiful gold case. Head to the Max Factor UK facebook page and like to enter.

Power Of Glamour

The #BeMoreYou campaign is inspired by new Max Factor muse Gemma Dietrich, who embraced her dreams of becoming a singer.

The dream I had of becoming a singer didn’t seem possible. But it would never go away and it just got to the point where I had to do it… for me. It feels amazing to go from being at home with my three kids, then dressing up and transforming yourself. It’s still me, but I make myself bigger… more confident.”

A lady applying make-up at an illuminated mirror

Gemma’s Story


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Audrey Patterson

Having started my career at My Weekly on Real Life stories, for the past 8 years I have been Beauty and Fashion Editor. I also write Travel and Homes features, plus the odd book review. We’re a flexible team! I also write features for Your Best Ever Christmas covering a variety of topics.